Tag Archives: Italy

January 2012: Coffee Quality Control Course In Italy

I’ll be back at Nuova Simonelli’s headquarters in January to lead a five-day course that delves deeply into roasting and cupping, tying them to their ultimate goal: quality. Download the press release for the roasting and cupping classes here. Space is limited. I hope to see some new faces, and some that I saw at […]

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It Was A Coffee Quality Revolution at Nuova Simonelli

I just spent a few days at Nuova Simonelli headquarters, outside Ancona, for the their Coffee Quality Revolution event. I was there to give a talk on how coffee quality affects profit from all industry standpoints. VST Inc.’s Vince Fedele and Dr. Sauro Vittor from Camarino University were also among the speakers. Attendees were from […]

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Back in Italy

Every two years Milan gives us HOST, the week-long conference where Europeans flock to see what’s trending in the hospitality industry. Coffee always makes a strong showing (this is Italy, after all), and it’s great to see international producers, importers and coffee roasters all coming together in the land of espresso. I’m here to meet with […]

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