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Coffee Industry News

Craft Coffee Culture in America’s Heartland – SCAA Chronicle April 2016

Source: Craft Coffee Culture in America’s Heartland

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Unification of Specialty Coffee Associations – Stir April 1, 2016

  Unification of Specialty Coffee Associations by Jenny Neill April 1, 2016     Tracy Allen, c.e.o of Brewed Behavior and president of the board of directors of the Specialty Coffee Association of America. By Jenny Neill No formal agreement to unify Specialty Coffee Association of America (SCAA) with Specialty Coffee Association of Europe (SCAE) […]

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SCAA President, Tracy Allen, quoted in The Washington Post concerning the demand for accurate and consistent labeling of coffee beans. March 28, 2016

https://www.washingtonpost.com/news/speaking-of-science/wp/2016/03/28/scientists-are-using-chemistry-to-fight-off-counterfeit-coffee/?postshare=9531459188641772&tid=ss_tw

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Just posted! Q Lecture and Exams in Kansas City. January 4-9, 2016 – Click title for details

 

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SCAA President, Tracy Allen, is thinking BIG! Coffee Talk Magazine – December 2015

The Future of Coffee in 2016   I have the distinct honor to represent the Specialty Coffee Association of America as its president, and the joy- and responsibility- of that office is to help lead the American specialty coffee community into the future. Except, one thing that becomes immediately clear when looking at our membership […]

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What’s Your Name Again? Tips for naming—or renaming—your business

  Naming a business can be about as nerve wracking as naming a child—maybe more so. There’s no new-business name that can be handed down from an admired grandparent, or a favorite Survivor cast member or pop star to tie your professional identity to. Your business is all you, asking the world to like you […]

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It’s all about value: Wholesaling true specialty coffee

The phrase “selling specialty coffee” is often used interchangeably with “being in the wholesale coffee business.” But clearly there is a difference. One that sells specialty coffee sells a value, supports a lifestyle, and improves lives. Whereas others, well they simply offer a commodity based on price, and clearly, that’s not selling specialty making it […]

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Start-Up Financing: What Are Your Options

Have you ever seen that commercial, with the guy in the smart glasses on the steps of Congress, telling you there’s free money in Washington for the taking if you want to start a business? Well, it’s not exactly a lie, but it’s a pipedream. I don’t know everything, but over the last 30 years […]

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Selling Value.

The phrase “selling specialty coffee” is often used interchangeably with “being in the wholesale coffee business”.  Clearly there is a difference. One that sells specialty coffee sells a value, supports a lifestyle, and improves lives. Whereas others, well they simply offer a commodity based on price, and technically, that’s not selling and it’s best saved […]

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The Economics of Origin

Traveling to the coffee lands requires no small output of time and money. Is it always worth it? And what should you expect from your trip?   Tim Wendelboe’s eponymous coffee roastery in Oslo sends him to origin about a half dozen times a year. While he’s a world away from his roaster and among […]

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