Single Origin Shots

Brewed Behavior News

Q Grader Certification Course in Italy

It was another great week of cupping and grading coffee in Ancona, at Nuova Simonelli headquarters. Giovanni Fucili was kind enough to share the above images and video clips from the Q Grader Certification training class.  

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Specialty Coffee Breaks Through in Beijing

Specialty Coffee Breaks Through in Beijing

Ocean Grounds, our coffee roasting/retailing client in Beijing, recently got a great writeup in a local blog. We were there for their grand opening a few weeks ago, an exciting event that had Beijingers lining up for some beautiful single origin specialty … Continue reading

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January 2012: Coffee Quality Control Course In Italy

January 2012: Coffee Quality Control Course In Italy

I’ll be back at Nuova Simonelli’s headquarters in January to lead a five-day course that delves deeply into roasting and cupping, tying them to their ultimate goal: quality. Download the press release for the roasting and cupping classes here. Space … Continue reading

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It Was A Coffee Quality Revolution at Nuova Simonelli

It Was A Coffee Quality Revolution at Nuova Simonelli

I just spent a few days at Nuova Simonelli headquarters, outside Ancona, for the their Coffee Quality Revolution event. I was there to give a talk on how coffee quality affects profit from all industry standpoints. VST Inc.’s Vince Fedele … Continue reading

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Back in Italy

Back in Italy

Every two years Milan gives us HOST, the week-long conference where Europeans flock to see what’s trending in the hospitality industry. Coffee always makes a strong showing (this is Italy, after all), and it’s great to see international producers, importers and … Continue reading

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Coffee & China

Coffee & China

While working on a project that began in LA months ago, time has come to shift to Beijing. Business model intact, site lease signed, staff hired build out and training time. As you probably know Brewed Behavior doesn’t typically consult … Continue reading

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Ramacafe-Micro Lots and Micro Relationships

Ramacafe-Micro Lots and Micro Relationships

RAMACAFe’ August 28-31, 2011 Managua, Nicaragua Featured Presentation; “Micro Lots and Micro Relationships” Each year more specialty coffee professionals are investing more money in travel seeking more direct ways to forge stronger relationships thus eliminating links in the value chain. … Continue reading

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Video: Starting the Chocolate Gothot 120

Electricians and Marty Curtis get the electrical components to testing stage for a client in Canada. Continue reading

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