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Brewed Behavior News

Audio Cafe: Who Is Tracy Allen?

Audio Cafe: Who Is Tracy Allen?

Check out Episode 7 of Audio Cafe, in which Levi Andersen talks with Tracy about giving back to the specialty coffee industry, how the U.S. Barista Championship has evolved and the culture of competition has changed, and so much more. Continue reading

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Barista Magazine Interview With Tracy Allen

Barista Magazine Interview With Tracy Allen

For the April/May issue of Barista Magazine, Tracy Allen sat down with editor Sarah Allen for a chat about life, coffee and what’s next: Master Q&A: Tracy Allen—From Barista Roots to Industry Leadership Interview by Sarah Allen In a 2011 … Continue reading

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Summer School at Brewed Behavior

Summer School at Brewed Behavior

Ever wonder what you really know about coffee? From sourcing to roasting, cupping to brewing, Brewed Behavior can help you find out. The summer classes at our Kansas City facility are going to be pretty unique: one-on-one trainings are for … Continue reading

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Q Grading FAQ

Q Grading FAQ

Café Imports in cooperation with Brewed Behavior is offering Q Grader Certification, April 22-26 in Minneapolis. Here’s a great FAQ on the Q and its value: What is “The Q”? CQI’s Q Coffee System locates specialty coffees at origin and … Continue reading

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Tracy Allen, Running for SCAA 2nd VP

Tracy Allen, Running for SCAA 2nd VP

        The SCAA Board of Directors recently announced the slate of candidates for the 2013 Board of Directors Elections. (As approved by the Nominating Committee.) Brewed Behavior’s Tracy Allen is among the candidates. Deadline to submit your … Continue reading

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Brewed Behavior Welcomes Robbie Britt To The Team

Brewed Behavior Welcomes Robbie Britt To The Team

As our new Coffee Educator, Robbie will train our clients on all things coffee, from creating espresso and brewed-coffee menus to teaching roasting classes, to training baristas for competition, to teaching cupping and quality control. Robbie is already known as … Continue reading

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Barista Magazine Article: Want to Own Your Own Coffee Business?

Barista Magazine Article: Want to Own Your Own Coffee Business?

You’ll need to do some homework. (But you knew that, right?) There are a lot of people in coffee who’d like to make their own business a reality. A trend is bubbling up, one that might lead to more roaster-retailers … Continue reading

Posted in Brewed Behavior News, Coffee Industry News, Coffee Retailing, Coffee Roasting, Press Room, Published Articles | Tagged , , , , | Leave a comment

See Brewed Behavior at Coffee Fest & Learn To Build Brand Loyalty

See Brewed Behavior at Coffee Fest & Learn To Build Brand Loyalty

Tracy Allen will be back at Coffee Fest Seattle next month to give a talk on positioning your brand around quality goods and services. Brewed Behavior’s business philosophy centers around setting our clients apart from the competition by building your … Continue reading

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How can Brewed Behavior help you?

A clear plan, set in motion by the right marketplace data.


Connecting you with a customer base that will help you thrive.


Customized infrastructure, product development and production facility management.


Clear branding from wholesale to retail. Find out more.

Increasing your coffee’s quality and yields with customized agronomy.


Careful processing from the coffee field to the mill.


Production facility design, buildout and management.


Access to the right buyers for your coffee. Find out more.

The right plan for your café, from concept to buildout.


Retail training and sales support to make your job easier.


Launch support including public relations.


Unmatched espresso and coffee brewing training. Find out more.

It's not just a business... it's a behavior.

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